SHOW NOTES:
Today, the Professor shares several reasons why you should not educate your prospecting or customer.
Find out why you shouldn't educate your prospect… they may go with your competition.
If you would like to connect with “Professor Plum” email him at scott.plum (at) mnsales (dot) com or go to his website at mnsales (dot) com.
This week’s Prospecting Gold Nugget: “Educate the prospect on what will happen if they do nothing.” ~ Professor Plum
This week’s Sales Quote: “It's not the cards that you have been dealt that's important. It's how you play your hand.” ~ Robert Louis Stevenson
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